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Most Companies
Bought the AI.
Almost Nobody Uses It.

You’re already paying for Copilot, or ChatGPT, or Gemini. Somebody signed off on the licenses months ago. So is anyone actually using it? Are you? I get your team using the AI you already bought, on the work that is eating their week. No new software, no procurement, no six-week rollout.

25 years in employee benefits, the most paperwork-heavy and most regulated corner of business there is. Protected health information in every file, deadlines with real penalties attached. If AI can be made safe and useful under those rules, it will hold up under yours.

Two colleagues working through a document together on a laptop in an office

The same admin work has been piling up in every business.

Whether you run an HR department, manage operations or run a small business, the same pattern always shows up: work that could be automated, still being done by hand. The same reports rebuilt every quarter. The same questions answered over and over.

I’ve watched it from both sides, inside a major carrier, running operations for large Fortune 500 corporations and consulting to hundreds of business owners big and small. The problems don’t change. Neither does the fix.

A desk buried under stacked files, printed reports and sticky notes
The same desk cleared, with one laptop, a notebook and a single stack of paper
THE PILOT

Pick One Process. Two Weeks.
One solid answer at the end.

Not a strategy deck and not a six-week rollout. One process you already run, rebuilt on the licenses you already pay for, run by your own people and measured against the way you do it today.

Step 01Free

Scope

A 45-minute call. We pick one process, agree what good looks like and you name the person who signs off on the output. You get a one-page scope back inside 72 hours. If it turns out there’s nothing here worth two weeks, I’ll tell you on the call.

Step 02Two weeks

Pilot

Built on the licenses you already own. No new software and nothing to procure. Days three to ten it’s your team running it on their own real work, because a tool nobody adopts isn’t a result.

Step 03Day 14

Finding

One page, delivered live rather than emailed. Hours recovered measured against the baseline we set on day zero, what’s worth keeping and what to drop. Yours to keep either way.

Day 0 Scope call Days 1–2 Build Days 3–10 Your team runs it Day 6 Check-in Days 11–13 Findings Day 14 Decision

About half the time, the answer is no.

That’s the outcome most people won’t put in writing before they start. If the process has no source of truth, was never really defined or your licensing blocks the part that actually matters, the finding says so and tells you which one it was. A no that costs you two weeks is a great deal cheaper than a yes that costs you a year.

Two numbers stay at zero.

If either one moves, the pilot has failed no matter what else it saved. These are written into the scope before anything is built.

0pieces of regulated data entered into AI
0outputs used without a human verifying them

The scope call is free. The pilot itself is a single fixed fee, agreed in writing before anything gets built. No hourly billing, no change orders and no surprise second phase. We talk about the number on the call, once we both know what the process actually is.

Ty Mosher, founder of Infinite Awesome Studio

I’m not an AI person who wandered into benefits.
I’m a benefits person who found a better tool.

25 years in employee benefits 10 years inside a major carrier 15 years HR & broker side GBA 1, passed 2026 Licensed: MD · VA · DC
The short story, long edition →
QUICK WIN

Here’s what’s possible with tools you already have.

I learned this inside a major carrier and have been teaching it for years. The tasks change by industry. The playbook doesn’t.

Microsoft Copilot
Within Microsoft 365

When I worked inside a major carrier, I saw how much time we spent drafting the same letters and reports. Copilot does that automatically.

Saves ~75 min per task

Best for: COBRA letters, stewardship summaries, benefit summaries

Same playbook elsewhere: quotes, proposals, recurring client letters

Get the prompts →
Claude
claude.ai free tier

Benefit analysis requires nuanced thinking. Claude excels at that.

10% editing on outputs

Best for: Deep plan analysis, plan comparisons, compliance review

Same playbook elsewhere: contract review, vendor comparisons, policy summaries

Get the prompts →
ChatGPT
chatgpt.com free tier

During open enrollment, everyone needs content. ChatGPT is your content factory.

Fast iteration for OE comms

Best for: OE email sequences, employee FAQs, announcement drafts

Same playbook elsewhere: social posts, onboarding docs, customer follow-ups

Get the prompts →

All free or <$20/mo. Try them today.

WHAT I BUILD

The work behind the conversations.

Some of this is for sale. Some of it I built to prove a point. All of it came out of the same problem: work that should not take this long.

Done-For-You · Live Offer
The Infinity Desk
Practical AI workflows for the admin work eating your week. Client inquiries, follow-ups, invoices, content. Built around how you actually run it, not a generic template.
A Front Desk That Never Sleeps
Explore The Infinity Desk →
For HR & Benefits Teams
MyBenefitsGuy + BeneBots
25 years of benefits expertise built into AI tools for the work that buries HR teams. From stewardship reports to open enrollment, the manual grind is already solved.
25+
Years in benefits
6
Specialized bots
24/7
Always running
BeneBots MyBenefitsGuy
Explore BeneBots →
Career Intelligence · Demo
Infinite Careers
A career-intelligence tool I built: paste a job and a resume, get fit scoring, skill-gap analysis, interview prep, salary intel and a 5-year path in one pass. Click through a live sample. It’s the same kind of AI I build for clients.
Live Demo Try the demo →
Everyday AI · Demo
Infinite Pantry
An AI meal planner I built for my own family so we could stop losing our evenings to "what’s for dinner." Tell it who you’re feeding, what you avoid and how much time you’ve got, and it builds the week plus a department-sorted grocery list. Load a sample kitchen and see a finished plan in one click. Same method as the client work, pointed at a home problem.
Live Demo Try the demo →
CHARACTER-LED EDUCATION & AUTOMATION

I turn the most confusing topic in business into something anyone gets.

The BeneBots are proof of the method. They are a cast of plain-English explainers built to make complex benefits and HR topics easier to teach, remember and reuse. The same thinking behind The Infinity Desk, pointed at the work benefits and HR teams live in. General education only, human-reviewed, never advice.

"Plain-English explainers. Human-reviewed drafts. Built from approved source material."

BeneBots help benefits and HR teams turn complex topics into clear education: employee FAQ content, open enrollment explainers, general plan-comparison explainers, leave-process walkthroughs and report drafts for leadership. Six characters, plain English, built from approved source material and reviewed by a human before anything ships. General education only, never advice.

BeneBots by Infinite Awesome Studio
Follow MyBenefitsGuy & the crew: Instagram TikTok Facebook Threads
Ask BeneBot
Ask BeneBot
Plain-English FAQ and education drafts built from approved source material.
Employee-facing
Stewardship Studio
Stewardship Studio
Turns updates and metrics into clean report drafts and leadership summaries.
Consultant-facing
Plan Compare
Plan Compare
General comparison explainers that show tradeoffs without recommending a choice.
Analyst-facing
OE Coach
OE Coach
Open enrollment education, reminders and questions-to-ask resources.
Employee-facing
LOA Navigator
LOA Navigator
Explains general leave steps, documents and handoffs from approved materials.
Dual-audience
Claims Compass
Claims Compass
Claims literacy explainers: EOB basics, billing terms and next-step checklists.
Dual-audience
Built with Claude API React Approved-source